Lakeway Social Co.
Helping East Tennessee businesses attract more customers through authentic content and consistently showing up online.
See Our Work
Our Work
Posting on social media shouldn't feel like a full-time job.
You know social media is important.
You know your business needs to connect with people online.
But between the day-to-day of running your business, managing staff, and helping customers...
you don't have the time - or the strategy - to make it work.
That's Where We Come In!
At Lakeway Social Co., we can handle your content from start to finish - so you can stay focused on what you do best.
We create content and design strategy that grab attention, connect with your audience, and turn views into paying customers.
What We Do
Simple. Effective. Done for you.
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Video creation
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Professional editing that keeps people watching
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Posting guidance + strategy
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Captions written to drive engagement
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Content built for GROWTH, not just views
Meet Dagan Smith
Founder of Lakeway
Social Co.
I'm an East Tennessee native, storyteller, and relationship builder who is passionate about helping local businesses show up online.
After years in ministry, leadership, and communications, I launched Lakeway Social to help local businesses create authentic content without the stress and overwhelm that often comes with social media.
I believe every business has a story worth telling, and my goal is simple: help local businesses connect with their community and grow through consistent, authentic content.
When I’m not creating content, you’ll probably find me spending time with my family, talking sports, collecting cards, or investing in relationships throughout East Tennessee.
